This is a Villa project in Bangalore by Nambiar Builders and the objective of the campaign has been to appeal to the buyers who are living suboptimal life from a space stand point in the high-rise apartments. So, a focused yet intriguing campaign was needed to convince the buyers of the great villa lifestyle at Ellegenza and why it stands apart.
Creative Solution
The creative theme we have decided to go for Ellegenza has been: boundless life. Inside a villa community, one get sample freedom of living life and doing activities as per their choice. We have harped on this very idea and come up with some truly engaging creative renditions.